What To Consider When Designing A Mobile Website

by Mobile Designer on November 20, 2011

Design your mobile website focusing on the concept that is to be viewed on the small screen of a mobile device.

The online business you have been longing to build with your own hands had finally materialized! Now what? Tons of other online stores selling the same products are also out there in the World Wide Web, and you must prepare to outwit and outlast all them. Aside from having a regular website for your visitors who frequently use their laptops or desktop computers, why not create a version of your website that would cater to the demands of mobile Internet users? Since more and more people are beginning to use their smartphones to browse online retail stores, it would be more beneficial for you to setup a mobile website which is easy to navigate with the use of a mobile phone.

Before making your move, remember that designing a site for mobile use needs a certain level of understanding on the main differences between mobile and desktop browsing. To propel your online business on top of the pack, you can follow these basic principles in designing a mobile website.

1. There is beauty in simplicity. Mobile websites are more appealing if they are kept clean and minimalist in design. Visitors can’t appreciate all those complicated graphics and fonts when they’re viewing on mobile phones with slower internet connection and smaller screen sizes. Since mobile users are always on the go, you need to give them a clear, concise, quick and no-fuss browsing experience.
2. Get rid of the unnecessary images. Use images sparingly and you could save your mobile website from a disaster. Sure, photos and graphics could enhance the visual appeal of your website but when applied to the design mobile website
version, these could contribute to the slow downloading time. Too many images could also distract the users from reading your site’s content. Use images only when needed.
3. White space must be given value. A simple and easy trick to improve the appearance and feel of a website is to place adequate white spaces among the elements in your site. The white spaces allow your website to “breathe” and keep it from looking “overcrowded”. These are also friendlier to your reader’s eyes.
4. Opt for user-oriented design. A mobile visitor is different with the one who uses a desktop in browsing. Since he or she is looking at a small screen, consider the fact that it’s not that easy to zoom, type or browse using a mobile device. Opt to present your site’s content in a single column and veer away from placing unnecessary ads.
5. Provide an option to view the full site. There are times when a mobile user wants to view the regular website. Since your goal is to reach out to as many online users as possible, both on mobile and PC or laptop, what would you do? Tablets and smartphones are powerful enough to provide a full view of the site so it would be good for you to provide an option to let the visitors see your regular website if they want to.



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Why Get A Mobile Friendly Website for Your Business

by Mobile Designer on October 24, 2011

Everything that you can do on your bulky computer or laptop is now possible in just a tap or click on your mobile phone. Checking the daily weather, getting news headlines, checking traffic, or buying items are now within the capabilities of your handheld devices. This is why your patrons and potential customers have been dropping their PCs and laptops and have started to order a pizza, check where the nearest Starbucks is, or go online on Facebook with their iPhones, androids, or even the simplest 2g phones. If you do not have a mobile friendly website yet, you might be losing a lot of customers already.

Mobile friendly websites bring anyone to your business anytime, anywhere.

The most accessible devices one could have nowadays are mobile devices. They are brought anywhere and they can be used anytime. Whenever one feels to have coffee or go shopping, they can just pull out their cellphones from their pockets and go online even they are in the middle of traffic or in a bench in a park. With the ease of access to mobile friendly websites, anyone can visit your business wherever the customers are or whatever time of the day is.

Mobile friendly websites give your customers the information they need in an instant

Websites designed for mobile devices are optimized for slow data connections. This means they can quickly load in your mobile devices. Mobile friendly websites are so fast that they can give the information your customers need in just 1 or 2 clicks. The best mobile friendly websites bring your customers to an overview of your business, map and directions to your business, and list of products and services you offer. You can even upload photos of your location and services to give your customer a glimpse of what your business is.

Mobile friendly websites link your business to your facebook page

Plug-ins can be added to your mobile friendly website for easier access to your business. You can include a push-to-call button or a button that will direct your customers to your facebook. Facebook is the fastest growing online community. This means you can get a big percent of market share from it. If one customer gets to your facebook page via your mobile friendly website, he can make a wall post about your business. Imagine how many of his friends will get to know your business and will be your customers.



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